AI Business Process Transformation Lab

Organizations are under pressure to move beyond AI hype to real adoption that delivers business value and ROI. Those that can successfully transform their business processes now will reduce risk, improve efficiency, and gain durable competitive advantage.

LEARN MORE >

AI Business Process Transformation LabĀ 

Organizations are under pressure to move beyond AI hype to real adoption that delivers business value and ROI. Those that can successfully transform their business processes now will reduce risk, improve efficiency, and gain durable competitive advantage.

LEARN MORE >

3 Key Initiatives Driving Transformation and the Future of Work

AI Business Process Transformation Lab logo with head profile, circuit connections, and laboratory flask
Future of Community logo with buildings and three people silhouettes in red and black circle
Strategic Resource Group Initiatives logo with three red figures and upward trending arrow in circle

AI Business Process Transformation LabĀ 

Organizations are under pressure to move beyond AI hype to real adoption that delivers business value and ROI. Those that can successfully transform their business processes now will reduce risk, improve efficiency, and gain durable competitive advantage. LEARN MORE >

A one-year, invitation-only consortium of 8-10 industry-leading companies partnering with USC Marshall’s Center for E1ective Organizations (CEO). The Lab combines: • Four 2-day, in-person quarterly labs structured around peer-to-peer collaboration, research insights, and problem-solving on AI-enabled business processes • Eight virtual, organization-specific sessions: tailored advising to your company’s unique challenges.

How do I accelerate transformation within my organization?

Why This Lab vs. Consulting/Vendor Programs?

Consulting Firms

AI Vendors

USC-CEO Lab

  • Proprietary frameworks
  • High-cost projects repeated uniformly across clients
  • ROI tied to upselling services
  • Tech-first, tool-centric, narrow scope
  • No expertise in organization design
  • ROI tied to product adoption
  • Independent, evidence-based systems approach
  • Decades of organization design diagnosis and impact
  • Bespoke solutions that improve org performance

 

Future of Community: Solving for Connection

Loneliness is rising—and with it, serious impacts on health, productivity, and community well-being. The Future of Community initiative aims to reverse this trend by developing practical, research-driven strategies that make in-person connection easier and more accessible. We’re currently laying the groundwork with a focus on convening experts, designing interventions, and building lasting solutions.

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Three hashtag labels on a ladder displaying #DrivingChangeTogether, #LeadingWithPurpose, and #ERGsLearningTogether

From Inclusion to Business Impact: ERGs in 2025

Explore how your ERGs are making a difference—and how to measure it. In 2025, Employee Resource Groups (ERGs) continue to evolve beyond inclusion efforts to become powerful drivers of strategy, culture, and business results. To support that shift, we invite you to take advantage of two no-cost research opportunities designed to strengthen and showcase the impact of your ERGs. The “Annual ERG Leader and Member Impact Study” and “The Work of ERGs” provide valuable data, benchmarks, and insights that help organizations like yours activate and elevate the work of ERGs.

Shape Strategy & Drive Impact with Our Learning Experiences

Strategic ERG Leadership Summit promotional banner with aerial road view, July 22-23 2025 in person or September 25-26 virtual
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Woman at laptop with text "Strategic Organization Design" November 4-7, 2025, Rennes Business School Paris Campus, USC Marshall CEO logos
USC Marshall Center for Effective Organizations Strategic Organization Design workshop promotional graphic, November 6-7, 2025, Paris Campus

In good company

Over 500 companies from around the world and across a wide range of business types have come to us for our research, expertise, insights, and guidance.

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We broaden your access
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Meeting and working with prominent leaders in the field doesn’t end at the completion of research, a project, or a program. Everyone who engages with CEO becomes part of an ever-growing, highly-influential community that includes a robust network of business and academic leaders, as well as the entire alumni organization of the USC Trojan family.

600+

articles written by our research scientists and affiliated faculty

30+

books published by our research scientists

#7

worldwide in the UT Dallas Top 100 Business School Research Rankings for 2025
(#7 in the US)