The field of People Analytics is at a crossroads

The number of tools and sophisticated applications keeps increasing, more and more organizations are building dedicated analytics groups, everyone in HR knows the importance of data and analy-sis when making talent decisions … yet organizations still struggle to put analytics at the center of human capital decision making and organizational change. This should be the dawn of a Golden Age of People Analytics, yet without significant improvement the greater risks are isolation and stagnation.

This masterclass provides tools and frameworks to overcome the current challenges facing People Analytics. It is designed for the two critical communities of professionals who have to work together for People Analytics to achieve the new Golden Age: analytics professionals, and organizational development (OD) and HR generalists.

Increase the breadth and impact of analytics through the following modules

Turn data into C Suite decision making: Analytics efforts too often focus on finding facts to demonstrate “objective” realities in the org system without ensuring they resonate with the right audience. This module shows how to influence and drive the right interpretation of the data from the business leaders’ perspective, not just factual presentations of statistical analyses.

Integrate analytics and OD to activate successful org change and transformation: Success change requires the right mix of process, measurement and action. Combine the best data and measurement tools from the analytics world, with the dynamic tools and frameworks used by OD to diagnose, guide and deliver organizational change and transformation programs that work.

Conduct org diagnostics using qualitative and quantitative analysis: Classic analytics approaches rely too heavily on analyzing and collecting data from individuals, rather than the teams and org units where the business and strategic outcomes are realized. Comprehensive org diagnostics of the drivers of business performance require a combination of case study and systems analytics.

The masterclass will also include a review of cutting edge and advanced analytics techniques to clarify, for both analytics and non-analytics professionals:

• What the techniques are good for, and their limitations
• How best to apply them on their own, versus in conjunction with other measurement, diagnosis and change approaches

Examples of the techniques and issues to be addressed include machine learning, network analysis, advanced survey design and analysis, and identifying economic relevance rather than just statistical significance.

Who should attend:

• People analytics professionals
• OD professionals
• HR business partners

Masterclass faculty

The masterclass is taught by two highly respected thought and practice leaders in the HR, analytics and OD communities: Alec Levenson and Maura Stevenson. They bring over four decades of experience solving organizational performance and change challenges in leading companies. Paul Taffinder, an expert in leadership and organizational performance, is a guest speaker: